Hepsiburada
One of Turkey's largest e-commerce marketplaces, first Turkish company listed on Nasdaq
Based in Istanbul, founded 2000
The numbers
$3.9bnValuation
2000Founded
Why it matters
Founded by Hanzade Doğan in 2000, Hepsiburada became one of Turkey's leading e-commerce platforms, with around $4 billion in GMV, 12 million consumers and 101,000 merchants in 2023. In July 2021 it became the first Turkish company to list on Nasdaq. In 2024 Kaspi.kz agreed to buy a controlling 65.41% stake for about $1.13 billion.
On Founding MENA

The Women Behind Some of MENA’s Biggest Companies
Trendyol is one of Turkey’s biggest technology companies. Insider sells its software to more than 1,500 brands across 28 countries. Huda Beauty became a global cosmetics business, while Hepsiburada became the first Turkish company to list on Nasdaq.
8 Oct 2026

Top Women Founders
10 slides

Hepsiburada: Hanzade Doğan Boyner
