Yatooq
Saudi maker of ready-made Arabic coffee blends and the first automatic Arabic coffee machine
Based in Riyadh, founded 2012
The numbers
2012Founded
Why it matters
Yatooq created ready-made Arabic coffee blends and what press describes as the first automated Arabic coffee machine, selling thousands across the GCC. Its factory in Riyadh at one point had a workforce about 90% female, and the company was the subject of a Harvard Business School case study before its founder sold it in 2019.
Founders
On Founding MENA
Yatooq: Lateefa Alwaalan
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